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Overview:
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| 705,214 |
Masterfile |
$140/M |
Professionals at Home Address Masterfile from Wiley is now available for the first time ever. The Wiley files are well known for their high continuation to test ratios, and now with this new masterfile you can reach these decision makers, these movers and shakers, at their home address. The open ratio for your offers is bound to be higher and of course the more people who look at your mail piece, the higher your gross response rate is going to be!
These buyers at home address are sure to respond within their vertical, such as culinary or religion, as well as to varied, more general consumer offers such as Financial advice, astrology, publications, newsletters, catalogs, publishing offers, credit cards, home décor, and many more. Only your imagination is the limit!.
Mailers who did not succeed the first time with Wiley may find that mailing to home addresses will deliver more impressive results.
Recommend this list today. Your clients will be glad that you did.
AVAILABLE SERIES
(see Individual Datacards for series/pricing/counts/selections)
Architecture & Design
Business
Chemistry
Computer Science
Culinary & Hospitality
Education
Engineering
Geography & Earth Science
Leader to Leader Subscribers
Life & Medical Sciences
Mathematics & Statistics
Physics & Astronomy
Psychology
Religion & Spirituality
Society-Hobbies-Interest
(Prentice Hall) Direct Education Book Buyers
STANDARD TERMS A sample mail piece is required for list owner approval. A List Rental Agreement is required for each new mailer, and remains in place for one year's duration. Payment terms are 30 days in full after mail date Cancelled orders are subject to a $100 fee plus $10/M run charges.
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| Key Segments |
| 100% Direct Mail Generated |
| 59% Business Address |
| 41% Home Address |
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| GENDER PROFILE |
| 35.0 % Male
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| 48.0 % Female
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SELECTION CHARGES
| SCF |
$10.00/M |
| STATE |
$10.00/M |
| ZIP |
$10.00/M |
| GENDER/SEX |
$10.00/M |
| MAX PER COMPANY/SITES |
$15.00/M |
| KEY CODE |
$5.00/M |
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| Specific Series |
$20.00/M |
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| OUTPUT MEDIA |
| CARTRIDGE |
$30.00/F |
| DISKETTE |
$30.00/F |
| EMAIL |
$50.00/F |
| MAG TAPE |
$30.00/F |
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| UPDATE SCHEDULE |
| Quarterly |
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| Average Unit of Sale : 125.00 |
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| Cancellation Charge : $100.0/A |
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| MINIMUMS |
| 5,000 Quantity |
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