Wiley Publishing Book Buyers Masterfile
Counts Through March 2010
Updated April 2010
              
Overview:
     
852,879   Active Book Buyers   $120/M

Wiley, a global publisher of print and electronic products, provides thoughtful professionals, executives and the public with useful leading-edge resources, books and periodicals based on research and proven practice. Buyers retain high salaried management level positions and have authority to make company purchase decisions.

SPECIFIC TOPICS ARE NOT AVAILABLE WITH THE MASTERFILE

AVAILABLE SERIES

(see Individual Datacards for series/pricing/counts/selections)

Architecture & Design

Business

Chemistry

Computer Science

Culinary & Hospitality

Education

Engineering

Geography & Earth Sciences

Leader to Leader Subscribers

Life & Medical Sciences

Mathematics & Statistics

Physics & Material Sciences

Psychology

Religion & Spirituality

Society, Hobbies & Interests

(Prentice Hall) Direct Education Book Buyers

Target these prospects for all medical publications, book offers, seminars, business travel offers, uniform offers and much more.

Find out what so many mailers have found out in the past: Wiley files WORK and continue to WORK. Recommend a Wiley File today.

STANDARD TERMS
A sample mail piece is required for list owner approval. A List Rental Agreement is required for each new mailer, and remains in place for one year's duration. Payment terms are 30 days in full after mail date Cancelled orders are subject to a $100 fee, $10/M run charges, plus selects and shipping.
     

click here for usage

 
Source
100% Direct Mail Sold
 
GENDER PROFILE
42.0 % Male
48.0 % Female
 
SELECTION CHARGES
SCF $10.00/M
STATE $10.00/M
ZIP $10.00/M
3 MONTH HOTLINE $15.00/M
12 MONTH HOTLINE $5.00/M
Specific Series $20.00/M
 
OUTPUT MEDIA
EMAIL $50.00/F
FTP $50.00/F
 
UPDATE SCHEDULE
Quarterly
 
Average Income : $$75,000
 
Average Unit of Sale : $$150.00
 
Cancellation Charge : $100.0/F
 
MINIMUMS
5000 Quantity

       
 

For further information please contact our List Management Department at:

Infocore Inc. 2375 Camino Vida Roble, Suite A Carlsbad, CA 92011
Phone: 760.607.2500 ext. 21 - Fax: 760.607.2505 - Email:
selson@infocore.com Web: http://www.infocore.com