Premier Bankcard®, LLC Statement Insert Program

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OVERVIEW:

1,425,000 Avg. per Month  $25/M
1,425,000 Bangtail $20/M

DESCRIPTION:
The PREMIER Bankcard®, LLC statement program offers over 20 million statements per year, making it one of the largest statement programs on the market. Inserts are sent to existing First PREMIER® Bank customers in good standing. As a national market leader First PREMIER® Bank focuses on individuals who have less than perfect credit, offering a transitional tool to help them develop better credit habits. These subprime customers have a FICO Score typically below 620.

These bankcard customers have an average age of 41 and an average household income of $42K per year. They are 50% female and 43% male. These demographics make them the perfect audience for insurance offers, costume jewelry, phone service, and distant learning offers, as evidenced by continuation usage from these types of advertisers in this program. These offers, along with personalized product offers, address labels, continuity clubs, low-end general merchandise, and more should all be considered as prime test candidates for the PREMIER Bankcard®, LLC Statement Program.

Test slots are now available for this program which was previously managed in-house.

For Statement Message, Dimensions & Specifications Please inquire!

USAGE:

STANDARD TERMS:
A sample mail piece is required for list owner approval. A List Rental Agreement is required for each new mailer, and remains in place for one year’s duration. Payment terms are 30 days in full after mail date Canceled orders are subject to a $100 fee, $10/M run charges, plus selects and shipping.

 

CONTACTS:

Contact:
Stacey Elson
Phone:
760.692.3021
Fax:
760.607.2505
Email:
selson@infocore.com
Infocore Inc. 2375 Camino Vida Roble, Suite A Carlsbad, CA 92011

 

 

    

    

LAST UPDATED:
April 2011

NEXT UPDATE:

July 2011

SOURCE:
Direct mail

LIST PROFILE:

Male  43.0% 
Female  50.0%

SELECTIONS:

 STATE  $10.00/M

 

MINIMUM ORDER REQ.:
200,000 Quantity

UPDATE CYCLE:
Quarterly