- Talk to an Expert
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- Automotive Clients
The automotive industry is one of the most competitive in business today. Both manufacturers and dealers alike rely on the success of marketing initiatives to hit sales objectives, month in and month out. But to build the brand and motivate customers to remain loyal requires a great deal of effort.
Infocore works with major automotive OEM’s and their agencies to provide end-to-end marketing support for national, Tier II and Tier III direct marketing campaigns. Clients include Nissan, Infiniti, Acura, Mazda and their agencies. Infocore helps to deliver automotive shoppers early in their decision making to feed direct marketing strategies.
With access to millions of names from a variety of sources, we can find high performing lists according to the goals of your campaign:
- In market shoppers of target vehicles and competitor sets
- Demographic groups based on your target persona to leverage in-house research
- Complementary lists to integrate your Above-the-Line and Below-the-Line marketing efforts
- Print publications and subscription
- Mass Media including TV, cinema, radio
- Internet such as banner ads, social media and affiliate marketing
The good news for automotive manufacturers is that direct marketing is measureable. And the internet and social media channel has made it easier to target the right audience. Of course, since the economic downturn, automotive companies are more concerned than ever about the ROI they are getting on marketing expenditures. As a result, direct marketing has received more focus by getting a higher percentage of marketing and advertising budgets. The lists that Infocore sources are ideal for:
- Reaching hard to find target groups such as in-market shoppers
- Personalizing the message and providing more information to the consumer
- Providing high quality leads for dealerships and salespeople
- Offering incentives to test drive a new vehicle
So what are your needs? Whatever your challenges might be with automotive consumers, we can provide some answers. Don’t wait for customers to come to you; in this economic climate and competitive environment, its not going to happen. You need to find the buyers, offer targeted, relevant offers, bring them in and close the deal. InfoCore can help.
Ready to find out more about our services? Be sure to see what our clients are saying about us. Infocore can help you make more informed decisions about your direct marketing channel strategy.
Questions? Contact us today. Infocore looks forward to helping you with all of your direct marketing needs!
Infocore – The Power to Market Intelligently
Automotive Lists
Autobytel is the way to find people shopping for vehicles. Each month, over 100,000 motivated, in-market auto shoppers come to Autobytel.com to request quotes for new and used vehiclesRead more
Active Auto Shoppers
A comprehensive registry of active car and truck shoppers. This database is sourced from a network of mult-brand car and truck buying websites.
Contact Us for more info on this list
Contact Us for more info on this list
Insurance
The insurance industry is another segment that has undergone significant change in the past few years. With the new, highly empowered consumer controlling the buying process, property, casualty and life insurance marketers are facing greater competition than ever before Financial Services
The financial services industry has changed dramatically. Infocore has over 10 years of experience marketing prepaid debit cards and credit cards to the “Underbanked,” the fastest growing segment in the financial services market. International
Infocore specializes in finding the best international marketing data in over 30 countries. We have built strong, enduring relationships with local data owners globally into a global network that our multinational clients leverage to execute direct marketing campaigns
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