|
| Market Your List > List Management Services |
Professional List managers play a vital role in the direct marketing world, managing every detail of marketing and promoting available lists and capably fulfilling orders with qualified buyers.
CHECK OUT what differentiates Infocore from other list managers.
Infocore offers list owners the industry's most comprehensive, professional, profitable list management services available, delighting its clients and impressing its buyers with every interaction. And, unlike other similar firms, Infocore has the satisfied customers and proven sales success for its impressive range of financial services, retail, technology and media clients to back it up.
To deliver high-impact results its list owner clients, Infocore deploys an unbeatable combination of industry smarts, laser-targeted promotional programs, technology savvy and obsessive customer service. Our world-class approach covers all the angles:
- Targeted Promotions Approach: Infocore has developed a completely unique and proprietary Broker Database that tracks the preferences and interests of every active List Broker in the US. This comprehensive resource is our roadmap to the Broker Marketplace, and ensures that we remain fully briefed on what kind of lists each broker is seeking on behalf of their client. This exhaustive, detailed database is then accessed each time we conduct a promotional campaign for our List Owners, to ensure that the details of their list are being promoted to precisely the right group of brokers, who in turn are far more likely to recommend it to their clients.
- Guaranteed Responsiveness: In 2002, we formalized a practice we had long adhered to as a matter of company policy by launching the 'iGuarantee'. This industry-leading practice ensures same day response to list inquiries: if the Infocore team doesn't deliver same-day response, they pay their client (the List Owner) $500. Responsiveness is critical in this fast paced market, and consistently means the difference between minimal revenues and significant profit. Buyers who are happy with the service they receive buy more and come back again and again, and Infocore never underestimates this market fact.
- Preserving & Enhancing Valuable Reputations: When a firm markets its list, it is marketing a newly public aspect of its company, its brand and its reputation, all of which have been built over the course of many years of effort and investment. Infocore takes its business and clients' reputations seriously by performing duties with professionalism, intelligence, efficiency and an unerring commitment to service. Clients can rest easy knowing that Infocore will represent their interests and their reputations with the same attentiveness they use in their own public-facing efforts.
- Delivering Obsessive Customer Service. As important as the iGuarantee is, Infocore understands that there is more to delivering service excellence than a quick response. Infocore believes that quality service must address the full spectrum of buyer needs:
- CONTINUITY: Infocore's management team has been in place for years
- PROACTIVE PURSUIT & FOLLOW-UP: Unattended opportunities are lost opportunities, so Infocore tracks and pursues all incoming opportunities aggressively and thoroughly, while actively prospecting new opportunities continually.
- CONSULTATIVE APPROACH: Infocore understands every intricacy of this dynamic marketplace, from expediting profitability to developing and maintaining highly respected privacy policies, and everything in between. Infocore provides continuous advisory services across the full spectrum of list management challenges and opportunities.
- EXTENSIVE PRODUCT KNOWLEDGE: Through comprehensive training and consistent updates, Infocore maintains extensive, up-to-the-minute knowledge about every aspect of a client's list offering, giving prospective buyers thorough answers to all their questions the first time they inquire.
- Customized, Partnership Style Approach: Infocore creates a unique and fully customized promotional, data management and fulfillment plan for each list owner, adapting its flexible approach to suit the particular needs and business requirements of each client. Like a true partner, Infocore assesses every aspect of its clients' revenue opportunity and, accessing its dozens of combined years of marketplace knowledge, delivers a strategic and tactical plan to maximize revenue results quarter after quarter.
- Incorporating Technology with a Purpose. Infocore understands that the intelligent application of intuitive technology can lead to quantum leaps in efficiency and enormous cost savings. As the industry continues to evolve toward 24/7 order processing with real-time order access, Infocore is leading the way, giving its clients and its buyers best-of-breed tools augmented by its experts; real people with a passion for their business.
- Delivering Proven Results: In example after example, Infocore has WOWed its clients and its buyers, and created some of the industry's most impressive revenues and profits for its List Owners. Case studies document Infocore's prowess in every opportunity category: taking over list management from some of the industry's largest players and doubling profits in less than a year; bringing completely new lists to market with solid year 1 results and dramatic increases in subsequent revenue periods; eliminating internal costs for large and small list owners by leveraging Infocore's depth and breadth of services while growing revenues every quarter.
- Team Support. Infocore is a team in every sense of the word. Every individual is laser focused on one objective: delivering unprecedented results for its clients. Regardless of the task or the deadline, the Infocore team comes together to achieve its clients goals.
- National and International Reach. With U.S. offices in both San Diego and in Connecticut and an extensive national and international network of buyers and clients in every major market in the world, Infocore generates and manages transactions of every size, shape and level of complexity.
Click here to
download info on LIST MANAGEMENT
in PDF

Contact Us to learn more about our List Management capabilities.
|
|
|