Country Index Reports

This proprietary Data Market Scoring System was designed to offer marketers, agencies and direct mail practitioners a form of international shorthand, to help them gauge the relative maturity, depth and complexity of the Marketing Data Industry in a given country and/or region.

The GMDI includes objective research into dozens of dynamics, including the country’s political and economic landscape, the direct marketing infrastructure, the quality and quantity of available data, and the on-the-ground complexities and limitations which could have dramatic effects on a marketer’s plans in a country.

(Brazil edition now available)
INFOCORE NEWS
International Direct Marketing-Key Insights & Best Practices 10/7/2014

Webinar presented by Kitty Kolding, CEO of Infocore, and brought to you by the DMA

http://youtu.be/92zJr6e4o5k
CASL's Second Course Infocore Insights Blog

Spam was the first course. Let's see what's on the table now.

http://bit.ly/1HbGHIC
Peru, Chile, Colombia Infocore Insights Blog

Jade's most recent data sourcing trip to locate data in undeveloped markets.

http://bit.ly/1sfAjYb
Data Privacy in Malaysia Infocore Insights Blog

New regulations run amok say doctors - its a Hippocratic Hippopotamus.

http://bit.ly/1qCE60W