Country Index Reports

This proprietary Data Market Scoring System was designed to offer marketers, agencies and direct mail practitioners a form of international shorthand, to help them gauge the relative maturity, depth and complexity of the Marketing Data Industry in a given country and/or region.

The GMDI includes objective research into dozens of dynamics, including the country’s political and economic landscape, the direct marketing infrastructure, the quality and quantity of available data, and the on-the-ground complexities and limitations which could have dramatic effects on a marketer’s plans in a country.

(Brazil edition now available)
International Direct Marketing-Key Insights & Best Practices 10/7/2014

Webinar presented by Kitty Kolding, CEO of Infocore, and brought to you by the DMA
Data Privacy Putin Style Infocore Insights Blog

Controversial new "privacy" laws deemed repressive by many, compliance may be impossible.
Data Sourcing Trip: Turkey Infocore Insights Blog

Jade travels the globe building relationships & developing sources. Read about her fascinating trip.
Data Privacy in Hong Kong Infocore Insights Blog

New regulations and a lack of understanding are cooling down this normally hot business climate.