Country Index Reports

This proprietary Data Market Scoring System was designed to offer marketers, agencies and direct mail practitioners a form of international shorthand, to help them gauge the relative maturity, depth and complexity of the Marketing Data Industry in a given country and/or region.

The GMDI includes objective research into dozens of dynamics, including the country’s political and economic landscape, the direct marketing infrastructure, the quality and quantity of available data, and the on-the-ground complexities and limitations which could have dramatic effects on a marketer’s plans in a country.

(Brazil edition now available)
INFOCORE NEWS
International Direct Marketing-Key Insights & Best Practices 10/7/2014

Webinar presented by Kitty Kolding, CEO of Infocore, and brought to you by the DMA

http://youtu.be/92zJr6e4o5k
Data Privacy Putin Style Infocore Insights Blog

Controversial new "privacy" laws deemed repressive by many, compliance may be impossible.

http://bit.ly/1yHoMst
Data Sourcing Trip: Turkey Infocore Insights Blog

Jade travels the globe building relationships & developing sources. Read about her fascinating trip.

http://bit.ly/1CP3AQ4
Data Privacy in Hong Kong Infocore Insights Blog

New regulations and a lack of understanding are cooling down this normally hot business climate.

http://bit.ly/1rdl0Nu